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 CURRENTS 2012 :: June 10-12, 2012

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Eli Singer
Founder and President

Eli Singer is the Founder and President of Entrinsic, a digital culture and communications agency. The Toronto-based company's clients have included Google, Rogers, CTV Olympics, MoMA and the Bank of Montreal.

Before starting Entrinsic, Eli worked at Segal Communications, the exclusive Canadian representatives for Facebook, and at Cundari, where in 2006 he pioneered Social POV, one of Canada's first social media practice areas in a fully integrated advertising agency.

His support for the online digital community includes: Entrinsic's production of Social Media Week Toronto, Canada's largest free digital culture festival; and his role as the ambassador to the 16th Annual Webby Awards, the leading international honour for websites, interactive advertising, online film and video, and mobile.

Eli is recognized in the 2011 iMedia list of 25 cutting-edge creatives, strategists and technology innovators with big ideas, who get results and collaborate openly to push Internet marketing forward.

Workshop: Why We Have 2 Ears and 1 Mouth: The strategic value of listening in the social space